Bachelor of Arts - BA in International Tourism Management CBS International Business School - Cologne Campus

You could be forgiven for believing that you’ve got a good understanding of what tourism management entails. The familiarity of booking a trip and experiencing a destination as a marketable entity seems almost second nature to us. However, even the shortest excursion often involves intersecting with various facets of hospitality, aviation, event, service and hotel management. What’s more, tourism is directly affected by the environment – and vice versa. Economic, ecological, political and geographical factors greatly influence the touristic landscape. Complex and captivating, tourism management itself is an ever-changing adventure, and a fantastic industry to be a part of.

With an analytical eye, we query the ethics and sustainability of tourism in relation to the wider world, beyond the walls of the classroom, asking questions such as:

Cheap holidays are nice – but at whose expense?

What are the implications of visiting an area before it is “destroyed” by tourists?

By putting the industry in dialogue with academia, our international tourism management team will help you answer such questions through evaluating the multi-vocal perspectives of different stakeholders. Most importantly however, we invite you to reflect on your own involvement and discover how you can meaningfully contribute to the tourism of the future.

Several practical phases are integrated into the curriculum of the International Tourism Management Bachelor's Degree so that you can optimally prepare yourself for the job market and get to know various aspects of different industries during your studies. For example, you will complete an eight-week internship during your lecture-free period and work on complex issues in a joint business project with corporate partners. Our Business Simulation Game also offers you the chance to apply your knowledge in practice. Our Career Service supports you in finding an exciting internship in Germany or abroad with a renowned company!

In addition, our soft skills courses teach you how to lead teams and communicate effectively with your fellow students at all levels of the hierarchy. Whether in a job interview or at an important final presentation - a confident appearance is the sum of your experience and targeted training in which you can improve your skills. with convincing charisma and rhetoric, you will always be successful in your working life.

In addition to these practical insights, you will strengthen your intercultural skills during your semester abroad. As CBS has a large network of partner universities, you can spend your semester abroad at one of over 120 universities all over the world. The International Office staff will assist you with your choice and the whole application process.

The Cologne Business School (CBS) is a internationally orientated, state-recognised university of applied sciences and counts as one of Germany's top Business Schools. Moreover, the CBS study programs are regularly checked by the tri-national accreditation agency, FIBAA (Foundation for International Business Administration Accreditation) as regards content, topicality and academic feasibility. As a consequence the CBS placed fourth among the top-ranked universities of applied sciences in Germany in the category: Business Administration (survey of „Wirtschaftswoche“ (Business Weekly).

Cologne Business School's mission statement is to design the study organisation and contents of the degree courses in accordance with the students' employability. International lecturers and rigid organisation enable efficient, forwardlooking studying. Small study groups and intense student support by the professors are the hallmark of the learning atmosphere at CBS and the reason for the considerable assessment in the current CHE Ranking.

A network of partner universities in several countries and intense contacts to the economy already provide the opportunity of gaining international study and work experience during studies. In addition to management courses and the classic business administration subjects, CBS also offers the best possible transfer of practical experience by way of business simulations and practical projects.

In addition, possible overseas stays, courses in personal skills and presentation techniques round off your qualification profile and prepare you competently for the requirements of internationally based companies.